When Taryn Sharman and Perri King picked up their Standard Bank Top Women in Business Award on Wednesday, it was about more than just a trophy. This was a decade-long journey of breaking rules, challenging the status quo, and proving that women-led businesses aren’t just competitive—they’re revolutionary.
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Since launching Faith & Fear in 2016, this dynamic duo has reshaped what’s possible in marketing and communications.
What started with just four female suppliers has grown into a powerful network of over 25 collaborative partners. For Taryn & Perri, it isn’t just about remarkable business growth—it’s about creating real opportunities that empower women entrepreneurs.
The ecosystem, built by the female-led duo, champions women’s leadership, growth, and independence across industries. Taryn, the fearless strategist who tackles challenges head-on, perfectly complements Perri’s ability to see opportunities where others see roadblocks.
Their two-pronged approach—a profit-driven agency alongside The Brave Collective’s purpose-driven work in networking —isn’t just smart business. It’s a blueprint for how companies can create meaningful change and community, while still crushing their targets.
The duo wear their stripes with pride. On Wednesday, Faith & Fear scooped the Standard Bank Top Women in Business Award in the SMME category at the Sandton Convention Centre.
The prestigious accolade celebrated the agency’s relentless commitment to empowering women, fostering innovation, and redefining the traditional business model through collaboration, creativity, and a values-driven approach.
“This award is a testament to the power of women working together to break boundaries and build something extraordinary. Over the past decade, we’ve challenged conventional business practices by nurturing a network of women-led suppliers and collaborators,” said Taryn Sharman, Co-Founder and Director.
“This recognition isn’t just ours—it belongs to every woman who has been part of this journey, from our team members to our partners, who have believed in our mission and helped us achieve incredible growth and impact.”
Reflecting on the agency’s success and future, Perri King, Co-Founder and Director, shared:
“Winning this award is both a celebration of our past and a call to action for the future. Our mission has always been about more than just business—it’s about creating a legacy of empowerment and growth. We’re excited to take this momentum into 2025 as we continue to inspire, innovate, and break new ground.”
In a business world that often demands you choose between being bold or being practical, Faith & Fear proves there’s power in the “and”. They’re not just breaking glass ceilings—they’re redesigning the building.
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Images: Supplied
