Lilac, a delicate pastel shade of purple, is definitely not a new shade in make up but recently has taken the beauty world by storm. This versatile hue is making its way into eyeshadows, lipsticks, blushes, highlighters and even pressed powders, that actually has some science behind it.
But why is lilac having such a moment, and how can you incorporate it into your makeup routine?
Lovely in lilac
Lilac sits at the intersection of cool and warm tones, making it uniquely versatile. This soft, dreamy colour can brighten your complexion, enhance natural features, and add an ethereal, mystical touch to any look. Its recent resurgence reflects a broader trend toward embracing soft, feminine aesthetics that feel approachable and modern.
Lilac’s appeal is not just aesthetic, the psychological effects of the colour are also significant. Purple hues are often associated with creativity, calmness, and luxury. Lilac, in particular, has a subtle vibrancy that feels uplifting without being overpowering—perfect for those looking to experiment with colour while maintaining a sophisticated vibe.
The science of lilac
Understanding how lilac interacts with various skin tones is key to making it work for you. Let’s break it down:
Fair skin
Lilac’s cool undertones can complement the pink or neutral undertones typically found in fair skin. It brightens the complexion without washing it out. Opt for sheer lilac eyeshadow or a soft lilac blush to add a hint of colour. For lips, choose a creamy lilac shade with a satin finish to avoid looking too pale.
Medium skin
The mix of warm and cool undertones in lilac creates a stunning contrast on medium skin, highlighting its natural warmth. Go bolder with lilac eyeshadow, adding depth by layering with mauves or taupes. For a monochromatic look, pair lilac lips with a matching blush.
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Olive skin
Olive skin has green undertones that can be neutralized or complemented by lilac’s purple hue, creating a balanced, glowing effect. Focus on lilac highlighter or eyeshadow to enhance the skin’s natural radiance. For lips, try a lilac shade with a hint of pink to prevent it from looking too cool.
Deep skin
Lilac provides a striking contrast against deeper skin tones, making it pop beautifully. It can enhance the richness of the skin’s undertones while adding a playful, vibrant touch. Choose highly pigmented lilac shades for eyes or lips. For blush, look for deeper lilac tones that won’t appear ashy. Layering is key to achieving a seamless blend.
Incorporating lilac into your routine
If you’re new to the lilac trend, start small. Here are some ways to experiment:
- Eyeshadow: A wash of lilac on the lids can make your eyes appear brighter and more awake. Pair it with a touch of mascara for a simple yet elegant look.
- Highlighter: Lilac-toned highlighters can add a soft, luminous glow to your cheekbones and brow bones.
- Lipstick: From sheer glosses to matte finishes, lilac lip colors offer a fresh alternative to pinks and nudes.
- Blush: A lilac blush can provide a subtle flush of color, especially when blended with complementary tones like pink or mauve.
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Pro tips for success
- Blend, Blend, Blend: Lilac requires careful blending to avoid looking patchy or stark. Use soft brushes for a seamless finish.
- Choose the right formula: Cream products can add a dewy effect, while powders work well for matte, long-lasting looks.
- Experiment with undertones: Lilac shades range from cool to warm. Test a few to find what complements your unique undertone.
